Should You Hire a Professional Home Stager? | Scott Johnson

Should You Hire a Professional Home Stager?

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When you’re selling your home, you want to get the best price possible. One way you can do that is by staging your home for potential buyers.

Why stage your home? Because according to, staged homes sell 88% faster and bring in approximately 20% more than nonstaged ones.

There are lots of easy things you can do to stage your home yourself. But if you want that extra touch, you can also hire a professional home stager.

What does a professional home stager do?

A professional home stager rearranges your home’s furniture, decorations, and colors to make it look “professionally decorated”—so it’s as appealing as possible to buyers.  They may also add touches like new curtains, lights, artwork, throw pillows or towels to maximize your home’s best features and minimize the flaws.

How much does it cost? reports that most professional stagers charge $300-$600 for an initial consultation, plus $500-$600 per room (which equates to around $2,000-$3,000 for a 2,000-square-foot home). Another option: some stagers also offer a one-time “idea session” for $100-$200, where they walk through each room and share ideas for rearranging it. You may also pay for new paint, decorations or furniture—especially if your home is currently empty.

Is it worth it?

Let’s look at a $200,000 house. If you spend $6,000 to professionally stage your home—and that brings in just 10% more (or $20,000) on the price than if you didn’t stage it—then you’ve made an additional $14,000, even after staging costs (and likely sold it faster, too, saving you precious time on the market making two mortgage payments). In that case, it is definitely a worthwhile investment.

How do I find a good home stager?

Start by talking to your realtor. For example, your ReeceNichols realtor can recommend a great stager who has helped other homes sell quickly in your neighborhood.  Or visit the Real Estate Staging Association (RESA) website.

What questions should I ask a professional home stager?

  • Can you show me a portfolio (or examples) of other houses like mine?
  • How would you approach my home? What are your initial ideas?
  • How much will it cost to stage my home? What is included in this price?
  • Do you have any references I can speak to?

We’ll help you get the best possible price for your home. Find aReeceNichols realtor who knows your neighborhood.